OVERVIEW
BAZHAR is an essential oil fabric refreshener and room spray that aims to provide a sense of calmness and cleanliness while highlighting raw materials in their products.
CONCEPT
The concept for this brand emphasizes minimalism and white space while allowing photography to take the lead in communication.
Images of interior spaces and naturally occurring plant life are a consistent theme in order to speak to the brands personality. Although some of the photographs are outsourced, I produced and edited all product photography.